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Sales Representative Job Description Template

A starting point for a Sales Representative job description, in a consistent structure: essential functions, qualifications, and classification. Customize it for your organization and download it as a formatted Word document or PDF.

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Sales Representative

ClassificationNon-Exempt
Reports ToSales Manager
DepartmentSales

Job Summary

Builds a pipeline of new customers and closes sales by understanding customer needs and matching them with the right products.

Essential Functions

  1. Prospect and qualify new leads by phone, email, and online channels
  2. Conduct product demonstrations and needs assessments
  3. Prepare quotes and proposals for prospective customers
  4. Manage opportunities through the sales pipeline in the CRM
  5. Meet or exceed monthly and quarterly sales targets
  6. Maintain relationships with existing customers to identify new opportunities

Qualifications

Required:

  • 1+ years of sales or customer-facing experience
  • Strong verbal and written communication skills

Preferred:

  • Experience with a CRM platform

Before you post it

  • Confirm the classification. This template is marked non-exempt. Whether a specific Sales Representative role is exempt depends on its actual duties and pay, so check it against the FLSA duties and salary tests (and any stricter state rules) before you finalize it.
  • Add pay details if your state requires them. A growing number of states require a pay range, and sometimes benefits or an application deadline, in job postings. Check a posting for free.
  • Tailor the essential functions. They should describe what this role does at your organization. Generic duties are harder to defend when a job description is used for accommodation, classification, or performance decisions.

Make this Sales Representative job description your own

Edit any field, add your pay range and posting state, and download a formatted Word doc or PDF.

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